Business (Human Resource Management)

Human Resource Management (HRM) is the function within an organisation that focuses on managing people. The objective is having the right people in the right place at the right time. The HRM function deals with recruiting and selecting employees, appraising their performance, deciding what rewards are appropriate, providing suitable training and development opportunities, and providing mechanisms for reducing and avoiding conflicts. Managing people is challenging and the course assists with building a work environment where employees are more motivated.

Course Structure
In the Human Resource Management option at Year 3, students study specialist HR subjects in more detail including: Contemporary HRM; Organisational Behaviour and Employment Law.

Electronic Engineering

Electronics is at the heart of everyday life. Consumer electronics, mobile devices, vehicles, renewable energy systems, medical devices, wearable fitness technologies, as well as advanced robotics are now ubiquitous. As these technologies continue to evolve and grow, skilled electronic engineers continue to work at the forefront of this technological revolution. Electronic engineers work on cutting-edge research and development (R&D), advanced semi-conductor fabrication, design, prototyping, software simulation, coding, new product and applications development.

Course Structure
Our electronics courses offer a blended mix of theory classes, practical laboratories as well as project-based learning elements (hands-on). Extensive use is also made of computer-aided design (CAD) software tools and simulation resources.

Business (Management)

Business touches almost every aspect of modern human society and careers in business are diverse and often highly paid.

Course Structure
In the Business Management option, Year 3 students will study specialist subjects in more detail, including: Business Research Methods; Organisational Behaviour; Operations Management; Business Finance and International Business. Additional specialist subjects can be chosen, depending on the student’s area of interest.

International Business

Culture, language, political systems, geography, finance and socioe-conomic factors all shape and influence business and must be understood by organisations wishing to conduct business in a global marketplace. An international business degree equips students with the skills to manage people, diversity in culture, and ways of conducting business in a diverse marketplace.

Course Structure
Students who choose the International Business option at Year 3 study specialist subjects in more detail including: International Marketing; International Business Culture; Business Research Methods; and International Business. Additional specialist subjects can be chosen from the elective list, depending on the student’s area of interest.

Arts in Design

“You can think of creativity as applied imagination.” – Ken Robinson

You can think of design as applied creativity. Design is everywhere

Combining technical know-how, creativity and an appreciation of style good design can make our use of everyday products, apps and services clear efficient and pleasurable. The great thing about being a designer is that you are never limited because everything we create requires design from a website through to a double decker bus. Think of all the things you use every day, apps, mobile phones, headphones, websites, cars, medical devices and so much more.

Design spans everything from physical products, application interfaces, packaging to signage and visual communication. Design as a disciple sits at the intersection of Psychology, Art and Engineering where understanding people’s needs and understanding what is possible are combined creatively to offer new and exciting solutions. Be inspired by product designers like Ross Lovegrove, Dieter Rams, Neri Oxman, Hartmut Esslinger and Monika Mulder.

On the course you learn the skills of being a designer, sketching, model making/prototyping, creative problem solving, visual communication and working as part of a team. You will be using programmes like Solidworks, Photoshop, Illustrator, In Design and more.

This course was the first of its kind nationally and has 50+ years’ experience in design education. We use studio-based education, a dedicated space where students work together on their designs and learn through making and doing. The student staff ratio is approx. 1:10 which means you get very high contact time with lecturers supporting and guiding you through your design development.

Course Structure
This is a three-year level 7 degree with the first two years being core, where you learn the skills and processes needed in Design. The course is project focused where you learn through doing. While supported by traditional lectures the majority of your time is working on projects in studio with individual and groups tutorials to guide your designs. It is 100% continuous assessment with no formal written exams.

Year 3 offers the opportunity of work placement with exciting design companies or travelling to a European University to study design. The course also has strong links with industry and runs live projects with companies across all 3 years.

In the final year of the course, you get to design a range of product, services and visual communication assets which you compile into a high-quality portfolio document to showcase your work.

Design

You can think of design as applied creativity. Design is everywhere

Combining technical know-how, creativity and an appreciation of style good design can make our use of everyday products, apps and services clear efficient and pleasurable. The great thing about being a designer is that you are never limited because everything we create requires design from a website through to a double decker bus. Think of all the things you use every day, apps, mobile phones, headphones, websites, cars, medical devices and so much more.

Design spans everything from physical products, application interfaces, packaging to signage and visual communication. Design as a disciple sits at the intersection of Psychology, Art and Engineering where understanding people’s needs and understanding what is possible are combined creatively to offer new and exciting solutions. Be inspired by product designers like Ross Lovegrove, Dieter Rams, Neri Oxman, Hartmut Esslinger and Monika Mulder.

On the course you learn the skills of being a designer, sketching, model making/prototyping, creative problem solving, visual communication and working as part of a team. You will be using programmes like Solidworks, Photoshop, Illustrator, In Design and more.

This course was the first of its kind nationally and has 50+ years’ experience in design education. We use studio-based education, a dedicated space where students work together on their designs and learn through making and doing. The student staff ratio is approx. 1:10 which means you get very high contact time with lecturers supporting and guiding you through your design development.

Business Common Entry

A common entry course is a popular choice for students who have an interest in a discipline but are unsure of what career path they would like to follow. Common entry courses allow students to study a broad range of subjects initially and then choose their preferred specialist area after two years. The advantage of this course type is that it allows students more time to discover the subjects in which they are most interested.

Business Common Entry Degree Options

Marketing SE414
International Business SE414
Supply Chain Management SE414
Business Management SE414
Human Resource Management SE414

Business in International Business

Culture, language, political systems, geography, finance and socioe-conomic factors all shape and influence business and must be understood by organisations wishing to conduct business in a global marketplace. An international business degree equips students with the skills to manage people, diversity in culture, and ways of conducting business in a diverse marketplace.

Business in Marketing

A Business Marketing Degree explores how organisations identify and meet their customers’ needs in a competitive and changing world. Marketing is practiced around the world in every type of organisation including multi-nationals, local enterprises, political parties, charities, sporting organisations and small businesses and includes diverse disciplines such as: advertising; sales; brand design; customer psychology; market research; product development. With a wide range of electives to select from, work placement or study abroad options in year 3, and project-based assessment, this is an exciting and flexible degree for anyone interested in business & marketing.

Course Structure
Years 1 & 2 focus on general business modules with introductory modules in Marketing. Year 3 allows you to specialise in your Marketing discipline with modules focusing on sales & retail; advertising; services; event management & sustainability; market research & consumer psychology. Year 3 also includes a marketing work placement or study abroad semester. On successful completion of year 3 you have the option to complete one more year for an honours degree (Level 8) – Bachelor of Business (Honours) in Marketing.

Business

Business is the interaction between people, processes and exchange. It plays an important part in our daily lives along with driving innovation and prosperity in our communities.

This course equips students with the applied skills and knowledge needed to pursue a career in a variety of areas such as commercial activity, entrepreneurship, public service, government and the not-for-profit sector. The course is structured around four key pillars – management, finance/economics, business technology and marketing.