Global Marketing
The BA (Hons) in Global Marketing is a level 8 add-on programme designed with a pragmatic hands-on approach throughout. In an ever-dynamic global marketplace the demand is for graduates with the capacity to be analytical and creative in equal measure.
The Global WIL ( Work Integrated Learning ) module in semester 2 offers you the unique opportunity to work on a “live” commercial client brief alongside other students from partner schools based around the world ( North America, Europe & Australia). Along with modules in International Selling, Global Marketing Strategy, Contemporary Market Insights, Branding Strategy, Marketing Management, Ethics, French/Spanish /English and Finance, our graduates from the BA in Global Marketing will be much sought after by leading global business enterprises, and you may well decide grow your own business ideas into global winners.
Health & Physical Activity
The overall aim of the BSc (Honours) in Health and Physical Activity programme is to educate a category of professional in the areas of health, physical activity and wellbeing. Graduates will have the skills necessary to assess, plan, implement and evaluate individual, community-based and population-level lifestyle interventions and physical activity programmes and policies. Graduates will gain, through theory, research and practice, the knowledge, skills and competencies required to shape and respond to public policy using a multidisciplinary approach to addressing sedentary behaviour, physical activity and health.
There are four subject streams within the course:
Health science
Exercise science
Health research
Communicating the health message
In addition, students have the opportunity to acquire internationally recognised, professional qualifications in gym instruction, circuit training, personal training, exercise referral and Obesity and Diabetes management.
Digital & International Business
Through the use of digital technologies, graduates will be able to identify and support the pursuit of new business opportunities, enhance trading processes and keep abreast of new trends.
Graduates will be able to apply the theories of strategic management to develop entry strategies into international markets while, at the same time, being able to adapt to the cultural environments of these markets.
The course will provide learners with a set of professional and personal skills that collectively enhance employability. Creativity will be emphasised throughout the course to help learners develop a reflective, problem-solving and entrepreneurial mindset in the context of digital business.
International Tourism Management
The BA (Hons) in International Tourism Management will provide a pathway for those wishing to pursue a career in the vibrant, worldwide, tourism industry.
Tourism is one of the world’s largest worldwide industries and is forecast as one of the fastest-growing global sectors. In Ireland, tourism is seen as one of the most important economic sectors with significant potential to contribute to Ireland’s continued growth, with forecasted growth in employment to 250,000 by 2025 (Irish Tourism Industry Confederation).
Public Relations
The BA (Hons) in Public Relations is a level 8 course designed to deliver graduates capable of achieving valued careers in the ever expanding arena that is Public Relations, on the domestic and international level. Modules in Crisis Management, PR Specialisms, MarComm Agency Lab, and Action Research & Project Planning are delivered by a skilled and experienced team.
With a pragmatic hands-on approach throughout, graduates are work-ready for this dynamic industry. Graduates are not only encouraged to be proficient in the use of the most recent communication technology, but also to understand and appreciate the societal ramifications of its use. Those taking this Level 8 degree will be much sought after in the labour market and may well create their own business start-up.
Science (Award Options: Environmental Bioscience OR Biopharmaceutical Science)
Entry into this common entry-level 8 Science course allows you the opportunity to experience both areas before specialising into their preferred Award option in year 3, namely Biopharmaceutical Science or Environmental Bioscience.
Years one and two of this Science course will focus on the fundamental sciences and will include some specific Biopharmaceutical and Environmental content, to allow you to choose your preferred career pathway. In years three and four the students will specialise into their preferred stream leading to one of 2 Award options:
BSc (Hons) in Biopharmaceutical Science
BSc (Hons) in Environmental Bioscience
The Department will determine the viability of each option proceeding depending on the number of students who choose either option. If the numbers for one of the Award options exceed available places, students for this option will be selected based on Academic Merit (highest grades).
Social Care
This 4-year course prepares students work a rewarding career in social care, a profession characterised by working in partnership with people who experience marginalisation, or disadvantage, or who have special needs. Students will explore and analyse the development of current and future trends in social care in Ireland and how legislation in this area is drafted and regulated. As well as learning about different models of social care and their appropriateness to different situations, you will also learn how to deliver a social care service, both alone and as part of a team, to people in community, day-care and residential settings.
Computing in Augmented and Virtual Reality
The aim of this programme is to provide graduates with the knowledge, skills and competencies to design, build and evaluate immersive user experiences using virtual, augmented and mixed reality tools and technologies. Graduates will acquire core competencies in computing, design and animation making them suitable for employment in immersive design and development across a range of industries, which is complemented in the semester long work placement.
Computing in Cloud and Data Centre Operations
Graduates of this course will be capable of thriving in a constantly connected, constantly changing technological landscape. It will enhance their skills with Cloud technologies, as well as providing them with the core competencies to approach working in the Data Centre environment. Additionally, they will be given an increased appreciation of the wider social, business, architectural and development context in which they will work. The course will produce perceptive, adaptable graduates, competent to prosper in employment, research or business.
Computing in Cloud Computing
Graduates of this course will be capable of thriving in a constantly connected, constantly changing technological landscape. It will enhance their skills with Cloud technologies and techniques while affording them an increased appreciation of the wider social, business, architectural and development context in which they will work. The course will produce perceptive, adaptable graduates, competent to prosper in employment, research or business.
