Digital Media with Business Analytics
Digital Media is now an integrated part of all areas of the digital landscape. Covering areas from traditional graphic design and web and digital media, but also now a key skill in all forms of marketing, business and data analysis.
Technology and its seamless integration into our lives has now caused an increased need for well designed information and assets, delivered in a bespoke, market focused format.
Analytics, and information and the use of data, is now a major role in the digital landscape. Understanding data, retrieval, processing and presentation of data is a highly sought after skillset, across many if not all areas of business world.
This programme aims to marry these two skills together, and create a learner that is highly skilled in the area of Digital Media Design with an in-depth knowledge of Business Analytics.
The graduate will possess the ability and key skills needed to engage, create, and communicate information to a consumer driven market.
What subjects will I study?
Digital Media Design
Information Design
Digital Media Applications
Programming for Data Analytics
Business Intelligence Applications
Business Data Analytics
Digital Strategy
Research Methods
Placement or Research Project
Visual Art
Art as a subject taught at third level encourages self-expression and creativity while building confidence and creative skills as well as a sense of individual identity for our students. Most important, studying visual art at SETU Waterford helps to develop our students critical thinking and the ability to interpret the world around us through determination and resilience while opening up new possibilities to think beyond what we already know through art’s unique visual language.
What is the BA (Hons) in Visual Art?
The undergraduate Visual Art programme at SETU Waterford offers students the opportunity to work broadly and experimental across a wide range of fine art media and practices, these include; drawing, painting, sculpture, print-making, photography, performance, video and digital media. On this studio-based programme, emphasis is placed on developing both the student’s visual awareness and artistic analysis through theoretical and historical contexts in contemporary art in order to shape and develop each student’s individual art practices.
The programme is structured on the basis of a modulated four-year degree, starting with the inculcation of core skills. These are then extended through a number of thematic projects in which practical ability is augmented and strengthened by the development of visual awareness. Finally, each student brings their cumulative learning to bear on the accomplishment of a personal artistic project.
Sustainable Energy Engineering
This programme has been designed to facilitate professionals practicing in the areas of building design, management and technology. Its’ purpose is to provide expertise in terms of; energy use, environmental performance and sustainability in the design and operation of buildings and their associated facilities and services systems.
The programme will focus on Sustainable and Low energy building design; Building energy performance and analysis; Dynamic thermal simulation; Low and zero carbon heat and power generation technologies; Energy policy and legislation; Energy auditing; Facilities management and Building pathology and investigation.
The knowledge, skills and competencies that participants will gain are relevant to their career development. This programme is developed to meet the Level 9 criteria as set out by the National Qualifications Authority of Ireland (NQAI). The treatment of all programme subjects will encourage the development of powers of analysis, of synthesis and of communication. This will be achieved by building upon both the undergraduate studies and postgraduate experience of participants to develop a broader understanding of low energy building design and management. In addition the selection of a research topic for a dissertation will allow the student to concentrate on one or more of these directions.
The Masters degree requires successful completion of twelve mandatory modules. The student must also complete an applied programme consisting of a Research Dissertation and an Industrial Research seminar series.
Sustainable Farm Management and Agribusiness
Agribusiness is one of Ireland’s most important indigenous industries and continues to evolve to be more sustainable in the production of clean, safe food for a growing population. This honours degree course will equip students with both the practical and academic skills that are essential for agribusinesses to succeed. The modules studied will deliver a broad range of skills in the business, science and technical aspects of modern day agriculture, with an emphasis on the sustainability of the agricultural industry.
Course Structure
The Bachelor of Science (Hons) in Sustainable Farm Management and Agribusiness is run over four years, during which time students will learn in the classroom, the laboratory and in the field. Modules for ‘Young Trained Farmer’ status are delivered in the first two years while professional work placement takes place in Year 3.
Is this course for you?
If you are interested in the science that drives food production from ‘farm to fork’, then the BSc in Sustainable Farm Management and Agribusiness will help you cultivate these interests so that you can reap the rewards of the agri-food industry.
Applied Social Care
The BA in Applied Social Care (previously known as the BA in Applied Social Studies in Social Care) is a three year (level 7) course of study. The course is designed to facilitate students who wish to pursue a specific area of interest and prepares students for professional careers in Social Care Work.
The overall aim is to develop reflective and ethically-aware practitioners with the capacity to build professional relationships, in partnership with vulnerable individuals and groups who experience marginalisation, disadvantage or special needs.
The course involves the study of related disciplines of Sociology, Social Policy, Psychology, Law, Applied Social Care, Personal and Professional Development and Supervised Professional Practice.
Entry will only be permitted at year one and applications in relation to RPL, advanced entry and module exemption applications for any year will not be accepted and reviewed for these programmes.
Applicants who seek entry into the BA (Hons) in Applied Social Studies in Social Care will be permitted once they have completed the Bachelor of Arts in Applied Social Care, Waterford Campus or equivalent programme.
Marketing
The MBS (Marketing Stream) facilitates students in developing a keen critical awareness of core business concepts, as well as allowing them to specialise in contemporary marketing theory and practice. Emphasis is placed on integrating key theoretical developments, with an ability to critically analyse and apply this theory in live business situations. Particular focus is given to the rapidly emerging and evolving area of digital marketing and business analytics. Graduates of the MBS (Marketing Stream) will develop knowledge and skills of contemporary marketing practice, and an ability to apply it in a “real-world” environment.
The MBS (Marketing Stream) is one-year full time or two-years part time taught programme aimed at preparing graduates for marketing and sales careers within organisations. Through our interactions with companies, SETU Waterford School of Business has identified a need to provide an innovative and practice-based marketing programme which will prepare graduates for roles in marketing, branding, product development, sales, market research and international sales practice. The course was developed in collaboration with key stakeholders such as the South East branch of the Marketing Institute of Ireland and partner companies from the region including Glanbia and Flahavans.
The course addresses a clear need for graduates skilled in the application of specialist marketing techniques. Graduates are equipped with the expertise to trade domestically and internationally, create and execute advertising campaigns, collect and analyse data relating to market opportunities, manage customer relationships, develop and execute digital marketing strategies, and participate in the viability testing and launch of new product concepts.
The Master of Business (Marketing Stream) is distinguished by the depth and breadth of the theoretical and practice based material addressed. The programme facilitates students in developing a keen critical awareness of core business concepts, as well as allowing them to specialise in contemporary marketing theory and practice. Emphasis is placed on integrating key theoretical developments, with an ability to critically analyse and apply this theory in live business situations. Particular focus is given to the rapidly emerging and evolving area of Digital Marketing.
Social Science
The BA (Hons) Social Science is a multi-disciplinary three year course. In times of rapid social and economic change, this programme offer students the opportunity to understand and critically analyse contemporary Irish society and Ireland’s place in an increasingly globalised world.
This course draws on core Social Science disciplines such as; Social Policy, Sociology, Psychology, Economics and Politics, with an emphasis on Social Research and Social Studies in Context.
The implications of and responses to social problems for marginalised and vulnerable members of society are central to this programme.
Special Feature of BA (Hons) in Social Science Course
Students are offered an opportunity to take elective modules in Semesters, 3, 4, 5 and 6. Students may select from a wide range of modules such as (but not limited to) Personal & Professional Development; Social Care, Organisational Studies. Probation, Policing and the Police, and Sociology of Deviance.
If you are open-minded, interested in tackling some of the key issues of our time, and want to develop skills to think differently about and understand our complex world – then Social Science is for you!
The programme is structured to provide students with the opportunity to gain a solid academic foundation in a range of related disciplines. The programme is also structured to enable students to develop their critical understanding of the applied nature of social science, and the importance of social research in critical inquiry and analysis of contemporary society.
The programme emphasises the importance of inter-disciplinarity. These pillars of learning (theory, application, research and integration) are the focus of this programme.
Social Care Practice
This is a 4 year level 8 course of study designed to prepare students for professional careers in Social Care Work and facilitate students who wish to pursue a specific area of interest.
The overall aim of the course is to develop critically reflective, skilled and ethically aware practitioners with the capacity to build professional relationships, in partnership with vulnerable individuals and groups who experience marginalisation, disadvantage or special needs.
The course involves the study of related disciplines of Applied Social Studies, Professional Practice, Sociology, Social Policy, Psychology and Law and Personal and Professional Development.
Entry will only be permitted at year one and applications in relation to RPL, advanced entry and module exemption applications for any year will not be accepted and reviewed for these programmes.
Applicants who seek entry into the BA (Hons) in Applied Social Studies in Social Care will be permitted once they have completed the Bachelor of Arts in Applied Social Care, Waterford Campus or equivalent programme.
Economics & Finance
The Master of Business (Economics and Finance Stream) is a challenging one-year taught programme aimed at preparing graduates for a career in finance or in economics. The course was developed in response to demand from financial service companies for specialist graduates with advanced skills and knowledge in areas such as econometrics, financial derivatives, data analytics and advanced financial analysis and interpretation. The course was developed in collaboration with companies in the financial services sector with the aim of producing high quality graduates with quantitative and analytical skills who would have a capability to work in specialist roles in economics and finance.
The delivery of the programme incorporates lectures, workshops by leading financial experts, a dedicated seminar programme on topics relating to finance and economics and visits to financial services companies. Additional practice-based training is provided in key skills areas such as econometrics, derivatives, analytics and corporate financial interpretation. Students receive specialised training in quantitative financial methods, business simulation and monetary economics and use the full range of financial software that is available to students within the Business School including Thomson One Banker, StockTrak and Financial Times.
Business in Supply Chain Management
This one-year graduate diploma programme has been designed for graduates of business and non-business disciplines in order to equip them with the necessary knowledge and competencies in Supply Chain Management and business.
Supply Chain Management is concerned with the management of the flow of goods and information through the value chain, from materials acquisition to final consumption. Put more simply, SCM is about being right: it is about getting the right product, in the right quantity, at the right quality, in the right place at the right time, for the right consumer at the right cost. In achieving all of this, supply chain management takes on many of the functions of a business including: forecasting, inventory management, purchasing management, warehouse management, information technology and transport management. Management professionals in logistics and supply chain management functions also work closely with other areas of the business including human resource management, manufacturing, marketing and finance.
What will I be able to do when I finish this course?
Graduates of this programme will find employment opportunities in all manufacturing sectors including: electronics; pharmaceuticals and food processing – as buyers and material planners. Many opportunities also exist in logistics and distribution. This work involves using sophisticated computerised planning tools such as MRP/ERP, interacting and negotiating with external suppliers and internal customers and contributing to project management as members of cross-functional teams.
What subjects will I study?
Purchasing and Supplier Management
Strategic Management
Supply Chain Planning and Control Global Logistics
Strategic Procurement
Dissertation and Research Methods
Elective Subjects
Inventory and Materials Management
Operations Management for Business
ERP Systems Applications
